Sunday, June 27, 2010

lifestyle fashion

Shopping and trade show event brings signature trifecta back for 2nd Anniversary exhibition

New York, June, 2010 – For two years, Cargo Tradeshow and Shopper's Delight has been at the cutting edge of what's new and next in lifestyle fashion, art and music. The bi-annual, independent trade show and shopping event returns to New York July 19 and 20, 2010, with a 2nd anniversary celebration.

A much-anticipated fixture during New York 's industry fashion week, Cargo presents a well-edited selection of sportswear and streetwear apparel and accessories, original art and music under one roof for lifestyle gear industry and enthusiasts. The event is a go-to spot for retail buyers and shoppers alike seeking the latest emerging and established designers in an uncluttered and personalized atmosphere.

Cargo broke the mold as the first fashion industry show of its kind to open to the general public. This July, Cargo expands the lifestyle pop-up shop experience, adding new visual artists and a live DJ line up to the mix. As always, shoppers get a sneak peak at the next season's goods, great deals on clothes and accessories directly from the designers and free stuff to taste, sample and take home.

"Cargo has followed the natural evolution, and we're happy to say there's something for everyone interested in lifestyle gear and street-style art," says Rich Rodriguez, Cargo co-founder. "When Cargo launched two years ago, we started as a small rack show intended to take it back to basics and let the designs speak for themselves. As Cargo has grown, we've embraced the natural progression to build on what our brands, buyers and shoppers really respect about Cargo—fashion, art and music with an unpretentious vibe. Even during uncertain economic times when other trade shows have fallen off the map, Cargo is only growing and improving."

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